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Nowadays, SEO becomes a significant tool for achieving the business goals of any brand. In simple words, Without SEO its becomes difficult for any kind of business to survive in this age of killer competition. It is the finest way to promote your brands & products to stay on the top of search engine list. So in this article we will explain you some best SEO tools that needs to be used by marketers & bloggers

1. SEMrush:-It is a tool for finding successful keywords. A Platform to  identify different trends that happen within your niche, identifying a variety of keywords,  audit your on page Search Engine Optimization , check rankings and back links. If you aren’t using a tool like SEMRush, you might not be aware of keywords that people are searching for to find a blog like yours. You might not realize which pages on your site are stopping you from reaching success. You can monitor your brand, get organic traffic insights and know the keyword level difficulty. One can avail the monthly or the annual plan and subscribe accordingly. SEMrush offers a good vary of options that bloggers will use to ascertain the health of their websites and enhance their promoting activities. From web site audit tools to contestant comparison, here may be a list of the dear SEMrush features:

• Keyword Analysis and Research
• Rank tracking
• Organic research
• Crawl Audit Tool
• Advertising Research
• Ad Sense and Ad management
• Backlinks
• Competitor analysis
• SEMrush pie chart and line graph
• Multiple sites comparison

1. Google keyword planner: - A marketing tool which is used for Google AdWords Campaigns. If you want to use Google keyword planner, then you have to create a Google AdWord account. After creating the account, type the keyword that you need and the Google Keyword Planner will show you a list that is based on relevant keyword. It will help a blogger or a digital marketer to have a complete idea and use the perfect keywords to stay on the top. One can specify the location, add filters, and even get the latest trends in keywords for a particular section. The Keyword Planner tool in Google Adwords is helpfulfor locating new keywords and searching for the competition, search volume, and trends. The tool is primarily used for locating competitive keywords for running ad campaigns in Google AdWords, however, you'll still use the keyword planner tool to present some background data on potential keywords to use for your diary post ideas.

1. Unamo:-One- stop solution for your online marketing needs. With unamo you can manage the social media as well as optimize the conversion rate. Unamo is a SEO based platform suitable for businesses of all sizes and help users to analyze keyword rankings, backlinks, generating reports, analyzing website and optimization issues. Unamo allow users to monitor keywords from various search engines around the world, access how site content is ranking on specific keywords. Unamo SEO, originally Positionly, offers a suite of digital marketing tools at an affordable price. These include –

• Unamo SEO.
• Unamo Social Media Monitoring.
• Unamo Conversion Rate Optimization.

Unamo SEO tools are ideal for bloggers and small businesses that want to keep tabs on daily metrics, including keyword rankings and backlinks.

Other features include SEO audit tools, local SEO, and you can integrate your account with Google search console and Google Analytics.

1. Ninja Outreach:-If you are a digital marketer or blogger that means you need to build the link or generate leads to stay on the top of search engine. Automate email outreach campaigns are great for link building, guest posting, influencer marketing and content promotion. Manage all your influencer marketing & outreach campaigns with built-in CRM.

1. Google Mobile -Friendly test:-If you haven’t made your website mobile friendly, then you should. This software allows testing how easily a visitor can use your page on a mobile device. Nowadays more traffic is building up through smart mobile phones. One of the most important SEO tool for digital marketers to check the content errors & make the website mobile friendly to increase the traffic.

1. Google Webmaster Console:-with this tool you can track your site or application in the search results and suggest fixing errors to increase the visibility while one is searching with a particular keyword. With Google by your side, you get alerted as soon as any error is observed so that you can fix it without any delay. The webmaster console can provide webmaster with critical information about their website’s health, search engine visibility, accessibility, and more. Google Search Console or Google Webmaster device is the spot Google will talk with you on the off chance that anything turns out badly like an expansion in 404 pages, slithering slip-ups, manual punishments, the augmentation in 404 pages, malware distinguished, etc. If you don't have a Google Search Console account, you should get one now. Google Webmaster Tools (GWT) is the basic segment for Google to speak with site administrators (Or Webmasters). Google Search Console or Google Webmaster Tool gives you a chance to recognize issues with your website page and can even refresh you in regards to whether your webpage has been corrupted with malware or not. When you begin utilizing Google Webmaster Tool, you may find that you won't generally require a portion of the other fancier and costlier devices, you by and large use for the equivalent very purposes

1. GTMetrix: - It is a free tool that analyzes your page speed performance. Get instant alerts form GTMetrix when your site goes down. This tool gives the page load details like the time, number of visits or the size and other analysis and provides a real-time page analysis. You can even analyze your page through a mobile phone. There are basic versions as well as many paid plans, and one can choose according to the need.

Prarthana Associates Pvt. Ltd. is Udaipur based leading  SEO and Digital Marketing Company  with a large number of clients around the world. We use the perfect tools and work hard to analyze how to increase the visibility of the web page and generate in more traffic. We deal in website development software development, Android application development, Digital Marketing, Email Migration & Bulk.

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